Friday 4 March 2011

Formative Feedback: Essay Element.


After a progress tutorial with tutor, Richard Miles, I was pleased to recieve generally positive feedback from my essay analysing advertising effects on human behaviour, and was very happy to recieve a 67% pass rate (though frustratingly just 3% percent away from a first!)

Written feedback recieved:

A very good essay Sophie.
Communication is very good throughout- you write very well but have to avoid occasional lapses into 1st person, informal tone. Perhaps a better conclusion would have tied things together nicely.
Critical evaluation (outcome!) is also very good, but try to analyse quotes more and explicity apply them to your chosen examples. 
You have a very good understanding of the social context of advertising, but your bibliography falls short of the required 10 sources.


Isses discussed at the tutorial:

Formative feedback given on seperate sheet.
Harvard referencing.
Essay is of a very good standard.


Student action:

Submit revised essay to CTS by March 29th 2011.


PERSONAL NOTES AND ACTION(S) I WILL TAKE:

-Read more analitical books, references to advertising.
-Revise my harvard referencing, ammend.
-Re-structure the essay- dense bulk of theory, quotes and references to essayists at the beginning- follow on with examples afterwards.

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